The On the screens around us, skeuomorphs are omnipresent: names and illustrative representations of objects we know in their analogue version, reproduced modes of interaction, etc. Emojis are icons representing emotions, situations or objects, used in digital communications. Because of their wide use, these illustrations also seem to affect non-digital spaces by becoming referential in our mental representations. What would our interactions look like in a world where emojis become the norm?

In the “Apple Pie” video, all the objects used are embodied emojis – in this case those developed by the company Apple. The “pie”-making tutorial allow one to imagine the interactions that these objects – or the absence of some – induce. The manipulation of the materials is understood as a dissection of the digital representations that inhabit our screens, in an attempt to understand what is hidden behind them.